Open Btec: Marketing 1-4 Vols Set by Peter Davies, David Pardey
Open Btec: Marketing 1-4 Vols Set
Author: Peter Davies, David Pardey
Title: Open Btec: Marketing 1-4 Vols Set
ISBN10: 0333498372
ISBN13: 978-0333498378
Format: .PDF .EPUB .FB2
Publisher: Palgrave Macmillan (December 12, 1990)
Language: English
Size pdf: 1603 kb
Size epub: 1378 kb
Rating: 4.2 ✪
Votes: 279
Category: Business & Money
Subcategory: Marketing & Sales
Making Sense of Marketing is a four part open learning course for people starting out in marketing and anybody in business seeking to understand the nature and practice of marketing. The workbooks avoid complex theory and assume only the prior experience and marketing knowledge of the average intelligent consumer.